SEO, or Search Engine Optimization isn't internet magic; it's a mix of the science and art of increasing the odds of your website content showing up at or towards the top of Google, Bing, Yahoo!. or other search engines when your website is a relevant answer to the search query. It's all about visibility for your businesses website to the right prospect.
Change is Constant!
Search engines are continually changing their algorithms with the goals of providing better results to their customers, people doing searches. Keeping up with these changes to both on-page SEO and off-page SEO takes a lot of time and focus. Few businesses have the resources to accomplish this on their own.
SEO takes a lot of work to get to the top and more to stay there. Doing SEO once is very similar to buying a new car and never changing the oil, rotating the tires, or doing scheduled maintenance. Pretty soon the fuel efficiency will degrade, and you will lose the performance you had when you first purchased it.
First, Google isn't calling you to help get you on page one.
Large, national companies will tell you they have "special" relationships with the search engines and can get you to the top faster. This actually can be the exact opposite from the truth.
If anyone promises you they can get you on page one right away, end the call and block the number so they can't call you again!
There are more of these myths than we can talk about here. The important thing to consider is, if it sounds too good to be true, it probably is.
Over 45% of visitors to your website judge the credibility of your business based solely on the design of your site! Professional design is an investment that creates confidence in people looking to do business with your company. Call or email us today and let's start by talking about your goals and how we can best communicate these to prospective and returning customers and clients.
Located in Grand Island, Yamhill Design serves businesses in Grand Island, Hastings, Kearney, Saint Paul, and throughout Nebraska.